STUDDS Accessories Limited

Company Overview

From manufacturing their first helmet in a garage to manufacturing 7 million helmets and motorcycle luggage every year, STUDDS Accessories Limited has today grown to become the largest two-wheeler helmet manufacturer in the world. Headquartered in Faridabad, the Company has four state-of-the-art facilities manufacturing an extensive array of over 50 products.
Backed by a rich legacy, a strong product portfolio and a robust dealer network, the Company has more than 26% market share in India and offers products to more than 40 countries across the globe. STUDDS Accessories Limited is a leading manufacturer of helmets and motorcycle accessories. Since its inception in 1983, over 3 decades, the company has continuously innovated products to ensure the safety to two-wheeler riders. It offers a wide range of two-wheeler helmets and accessories and possesses state-of-the-art manufacturing facilities, equipped to deliver over 13.2 million helmets every year. STUDDS has a strong global presence across Europe, Asia, Latin America and the Middle East, covering more than 40 countries around the globe. The company’s continuous emphasis on safety along with style, design and quality has created a loyal following for its unique products.

Two-wheeler Industry Overview
The two-wheeler market in India witnessed significant growth over the last decade. Increased demand from urban and semi-urban areas and a relatively low cost of ownership propels growth of this segment. It is also a preferred alternative to public transports and four-wheelers, making it a popular choice for the masses.
The COVID-19 pandemic also impacted production and demand. As businesses resumed in phases, after the lockdown, the industry reported sharp recovery. Amidst the pandemic, demand for two-wheelers shot through the roof as people looked for safer alternatives to public transport. Besides, its affordability and ease of use is likely to increase demand in the near future.
Going forward, the two-wheelers industry is expected to witness sustained growth till 2024 with a forecasted sales volume of 24.89 million units, up from 21.19 million in 20194, growing at a CAGR of 7.33%. Other factors like burgeoning demand from rural areas, rise of an aspirational middle class, growing urbanization and rising disposable income are expected to drive growth of this segment.

Helmet Industry Overview
Helmets ensure the safety and security of motorcycle and scooter riders,  reducing chances of head injuries and prevents serious mishaps in the  instance of road accidents. Due to growing road accidents and fatalities,  and below par road infrastructure in India, the demand for safer helmets  have increased. Emphasizing the need to enforce road safety, in several
places, helmets for riders as well as pillions have been mandated by the  government. This is one of the major reasons for the increasing demand  for helmets. India is also the world’s largest two-wheeler market and has  therefore, become the largest market for two-wheeler helmets.

id company_master_id company shareholder sharesNo shareHolding dateOfUpdate
62 34 Studds Accessories Ltd Madhu Bhushan Khurana 10892880 0 2020-03-31
65 34 Studds Accessories Ltd Others 4320540 0 2020-03-31
63 34 Studds Accessories Ltd Sidhartha Bhushan Khurana 2814480 0 2020-03-31
64 34 Studds Accessories Ltd Chand Khurana 1648800 0 2020-03-31
id company_master_id company shareholder sharesNo shareHolding dateOfUpdate

Revenue Segment

Share Holding

Revenue & Margins

% Margins

Company Financials

Profit and Loss Account (₹ in Crores) 2018 2019 2020
Revenue from Operations 327.73 389.04 431.23
Other Income 5.34 8.21 5.71
Total Income 333.07 397.25 436.94
Cost of Operations 153.49 181.27 172.16
EBITDA 57.57 73.4 103.63
EBITDA % 16.84 % 18.48 % 23.72 %
EBIT 51.83 67.47 96.35
EBIT % 15.56 % 16.98 % 22.05 %
PBT 51.48 67.16 95.44
PBT % 15.46 % 16.91 % 21.84 %
TAX -18.6 -25.99 -20.88
NPAT 32.88 41.17 74.56
NPAT % 9.87 % 10.36 % 17.06 %
EPS (Basic) in ₹ 16.71 20.92 37.89
EPS (Diluted) in ₹ 16.71 20.92 37.89
Dividend Per Share (in ₹) 0.5 3 4

Sources of funds

Application of funds

Balance Sheet (₹ in Crores) 2018 2019 2020
Share Capital 1.09 9.84 9.84
Reserves 116.5 138.31 206.29
Networth 117.6 148.15 216.13
Long Term Borrowings 0.35 39.07 27.73
Short Term Borrowings 0.41 9.28 12.2
Current Liabilities 66.84 75.18 84
Non-Current Assets 131.28 187.68 242.6
Current Assets 91.56 114.6 104.8
Total Assets 222.83 302.28 347.4
Cash Bank Balance 64 76.46 53.48
Trade Receivables 12.19 21.6 18.99
Trade Payables 34.42 36.33 33.96
Inventory 12.67 13.12 18.92
Cash Flow Statement (₹ in Crores) 2018 2019 2020
Cash flow from operating Activities 43.13 28.68 63.58
Cash flow from Investing Activities -32.44 -81.76 -36.53
Cash flow from Financing Activities -3.63 46.07 -25.86
Net Cash-Flow 7.06 -7.01 1.19

KEL %

2020
2019

SHEELA %

2020
2019
Price Multiples as on 2021-05-08
Face Value Per Share (in ₹) 5
Price Per Share (in ₹) 1560
P/E 41.17
P/B 14.2
Dividend Yield 0.26 %
Price / Sales 7.12
Interesting Quote / Trivial Information about the company's unlisted shares
STUDDS Accessories
Source Name
Additional details

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